AI visibility platforms,
where they actually stand.
A side-by-side read on the AI visibility platforms buyers evaluate most often. Updated quarterly.
Everyone tracks AI answers.
One platform proves it worked.
Most tools on this page now track, audit and generate. Almost none finish the job: you ship a fix and nothing goes back to re-measure the metric it was meant to move. Of the fourteen rivals here, not one re-measures and attributes lift on a plan you can buy online.
| Platform | Prioritised planRanked, stateful fixes | Verified liftRe-measures after you ship | Self-serveNo sales call needed | Loop |
|---|---|---|---|---|
| #1Ranqo | 3/3 | |||
| #2 | Enterprise only | Enterprise only | Enterprise only | 0/3 |
| #3 | 2/3 | |||
| #4 | 1/3 | |||
| #5 | No task states | 1/3 | ||
| #6 | 1/3 | |||
| #7 | No task states | 1/3 | ||
| #8 | No workflow state | 0/3 | ||
| #9 | 1/3 | |||
| #10 | No workflow state | 1/3 | ||
| #11 | 1/3 | |||
| #12 | No task states | 1/3 | ||
| #13 | 1/3 | |||
| #14 | No task states | 1/3 | ||
| #15 | No workflow state | Timeline only | 1/3 |
Who does which job
The four jobs a complete stack does: track what AI says, analyze why pages are or are not cited, act on the fixes that matter, and create content built to be cited. This used to be the argument. It is now the baseline, which is the honest read of a category that grew up fast in 2026. A hollow circle means partial coverage.
| Platform | Track | Analyze | Act | Create | Jobs covered |
|---|---|---|---|---|---|
| #1Ranqo | 4/4 | ||||
| #2 | Enterprise | 3/4 | |||
| #3 | Site-level only | 3/4 | |||
| #4 | Domain-level | Enterprise | 2/4 | ||
| #5 | Crawl access only | No workflow state | 1/4 | ||
| #6 | Ranked, no states | Rewrites and briefs | 2/4 | ||
| #7 | Briefs only | 3/4 | |||
| #8 | 3/4 | ||||
| #9 | SEO only, $333 | SEO audit only | 1/4 | ||
| #10 | Ranking-focused | No workflow state | 2/4 | ||
| #11 | 1/4 | ||||
| #12 | Ranked, no states | HubSpot CMS only | 1/4 | ||
| #13 | 5 prompts at entry | SEO-first | No workflow state | Paid add-on | 0/4 |
| #14 | Ranked, no states | 3/4 | |||
| #15 | Inventory, not audit | Ranked, no states | 2/4 |
Which engines each tool tracks
All six engines Ranqo tracks, side by side. The first three are table stakes, covered by every platform here. The spread is in Google AI Overviews, Claude and Grok, which is where a shortlist is actually decided.
| Platform | ||||||
|---|---|---|---|---|---|---|
| #1Ranqo | ||||||
| #2 | Enterprise | Enterprise | Enterprise | |||
| #3 | ||||||
| #4 | ||||||
| #5 | Choose 3 | Choose 3 | ||||
| #6 | ||||||
| #7 | Paid add-on | Paid add-on | ||||
| #8 | Edge optimise only | |||||
| #9 | Traffic only | Traffic only | ||||
| #10 | ||||||
| #11 | ||||||
| #12 | ||||||
| #13 | All-platforms tier | |||||
| #14 | Enterprise | Enterprise | ||||
| #15 | Pro tier | Pro tier | Pro tier |
How deep the optimisation goes
Tracking tells you where you stand. These three say whether the tool can actually change it: rewrite a page for citation, push the result to your CMS, and show you which AI crawlers reached the site afterwards.
| Platform | Content optimiser | Publishes to your CMS | AI crawler analytics |
|---|---|---|---|
| #1Ranqo | |||
| #2 | |||
| #3 | Professional tier | ||
| #4 | Crawlability only | ||
| #5 | |||
| #6 | |||
| #7 | Briefs only | Closed beta | |
| #8 | AEM only | ||
| #9 | Site Audit logs | ||
| #10 | |||
| #11 | SE Ranking tool | ||
| #12 | HubSpot blog only | ||
| #13 | Paid add-on | Agent A only | |
| #14 | Bundled | Content Toolkit only | Enterprise only |
| #15 |
Inside the page audit
The proof behind the Analyze column above. GEO done right means auditing every dimension AI uses to decide what to cite, and most tools here cover two or three of them. One platform audits all six.
| Platform | Crawlability | Content quality | Page speed | AI readiness | Citation potential | Authority & trust |
|---|---|---|---|---|---|---|
| #1Ranqo | ||||||
| #2 | Agent Analytics | Insights tier | ||||
| #3 | Content Agent | |||||
| #4 | Press kit only | |||||
| #5 | Limited | |||||
| #6 | ||||||
| #7 | ||||||
| #8 | Offsite entity only | |||||
| #9 | SEO crawl, $333 | $333 tier | ||||
| #10 | No Core Vitals | Editor guidelines | Guidelines only | |||
| #11 | ||||||
| #12 | One-off | One-off | Sentiment | |||
| #13 | Bundled | |||||
| #14 | Bundled | Bundled | ||||
| #15 | Page360 | Page360 |
What the whole loop costs
Entry prices are not comparable when they buy different amounts of the job. This is what it costs to reach all four: track, analyze, act and create. Some platforms include every stage in one plan, some need a second product stacked on top, some sell the complete stack only through a contract, and most cannot reach it at any price.
| Platform | Entry price | Engines | Entry price leaves out | Price for all four jobs |
|---|---|---|---|---|
| #1Ranqo | $49/mo | 3 | Nothing | $49/mo |
| #2 | $99/mo | 1 | ChatGPT only | |
| #3 | $95/mo | 4 | Site-level audits only | $95/mo |
| #4 | $295/mo | 9 | No recommendation engine | $295/mo |
| #5 | $95/mo | 3 | No page audit | |
| #6 | $250/mo | 4 | Only 5 page audits | $250/mo |
| #7 | $29/mo | 4 | Briefs, no drafts | |
| #8 | Contact sales | — | No self-serve tier | |
| #9 | $129/mo | 4 | Tracking and traffic only | |
| #10 | $119/mo | 1 | ChatGPT only | |
| #11 | $99/mo | 5 | Tracking only | |
| #12 | $50/mo | 3 | No page audit | |
| #13 | $129/mo | — | 5 prompts, no audits | |
| #14 | $199/mo | — | No content generation | $259/motwo products |
| #15 | — | 1 | ChatGPT only | — |
Enterprise only means every stage exists, but the complete stack is sold through a contract rather than a plan you can buy online. Not available means a stage is missing or capped at every tier, so the loop cannot be finished at any price. Hover either for the stage that blocks it.
Which tool should you choose?
A one-line read on each.
The complete AI search visibility suite, and the only one here that closes the loop: it re-measures the metric a fix was meant to move, then attributes the change. Every stage is included from $49/mo, self-serve. Best for marketing and SEO teams shipping weekly; overkill if you just want a dashboard to watch.
The enterprise benchmark, and the most complete rival here: tracking, page-level agents, drafts that publish to your CMS. $99/mo Starter is ChatGPT-only and the full stack starts at $399/mo, with the Aim action workflow reserved for Enterprise.
Widest engine list on this page and a fast-shipping team: an actions kanban, weekly digests and CMS publishing all landed in the first half of 2026. Its one real gap is page-level diagnosis, where the only audit is a free site-wide lead-gen scan.
Ex-Google Search and DeepMind founders, and a genuinely complete stack: a prioritised Insights to-do list and a four-mode content pipeline that drafts, optimises and splits pages. Steep at $295/mo, and its access checks are domain-level rather than per-page.
Prompt tracker for marketing teams — choose 3 of 7 platforms. Pricey for monitoring-only at $95/mo with no page audit. Pair with separate tools for diagnosis and content.
Acquired by Sitecore in June 2026, so this is now the AI search layer of an enterprise DXP rather than a standalone buy. Deep AI Audit is a genuine per-page diagnosis, and Site Diagnostics ranks fixes by citeability impact. $250/mo Core.
The cheapest entry point here at $29/mo, with a real per-page GEO audit and a three-stage recommendations workflow. It stops at briefs rather than drafts, so the loop never closes: 15 prompts at Lite, and Claude and Gemini are paid add-ons.
Fits large enterprises already standardised on Adobe Experience Cloud: it audits pages, ranks opportunities and pushes fixes through your existing CDN and CMS. Annual contract, 1,000 prompts minimum, and no self-serve entry at all.
Fits teams already buying Similarweb traffic intelligence who want AI answer visibility and AI referral traffic in one subscription. It measures the market better than anyone here and your own pages least: no content layer, and the audit tools sit three tiers up.
The most likely head-to-head for a self-serve content team: AI Tracker rides along with the content editor most SEO writers already use. Its $99 tier tracks ChatGPT alone, and the other four engines start at $182.
Citation tracking only — no page audit on any dimension. $99/mo Basic for five AI surfaces (ChatGPT, Gemini, AI Mode, AI Overviews, Perplexity); no Claude, Grok, or Copilot.
The free Grader is the best no-signup snapshot in the category, and the paid AEO tier has the most complete action workflow of any incumbent: impact ranking, assignees, statuses. It never looks at your pages, though, so it cannot tell you why you are missing.
Classic-SEO audit (crawl, citations, authority) via the Ahrefs bundle. Brand Radar rides along on the $129/mo Lite plan, but it tracks only 5 prompts there and the plan states no engine coverage at all. AI readiness audit missing.
Adobe-owned since April 2026, and stronger than its reputation here: Site Audit ships a real AI Search issue category and the Content Toolkit writes long-form articles. The cost is assembly, though: $199/mo Starter for tracking, plus a second $60/mo SKU for content.
The strongest content engine on this page: Grids draft and publish straight into Webflow, Sanity and Contentful, and Campaigns run a real opportunity queue. Built for content teams with operators, and its own visibility tracking is thinner than its output.
Frequently asked
questions
We did not just build a tracker.
We measured the problem.
Ranqo ran the first large-scale open study of AI brand visibility: 102 brands and 102,025 prompt responses across five AI engines, published on arXiv under CC BY 4.0. Of the 149,912 citations we measured, only 2.9% pointed at a brand's own domain, which is why this page scores platforms on four jobs and not just on tracking.
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